Drew Zahn reports at WND:
As former president of the Turner Broadcasting empire, Bradley Siegel presided over the TBS Superstation and Cartoon Network and helped to make TNT the No. 1 basic-cable network in America four years running.
But Siegel told WND he and his business partner, Charles Humbard, recognized the need for a positive, entertaining alternative to broadcast television. While the top on-air and cable channels were pumping out programs he calls “denigrating,” Siegel and Humbard determined to create a new network that affirmed values, faith and family, but without sacrificing production quality. . . .
“Television programming was increasingly becoming very negative,” Siegel told WND in an exclusive interview. “It was relying on personal train wrecks, on salaciousness, on profanity, on things I thought were causing considerable harm to human values and the fabric of families, no matter what your faith."
Siegel says he and Humbard concluded "that there needed to be a place on television where audiences can get the same kind of entertainment values that they tune into the broadcast networks for, but without relying on the kind of denigrating, negative, exploitative themes that attract so many."
Siegel explains, "We worked very hard to create a network where families that want positive, uplifting, faith-affirming, family-friendly entertainment can still feel like they are watching an entertainment network, just like TNT or ABC or Discovery -- only without having to jump for the remote because something’s on they find offensive or they don’t want their child to see.”
"The result," according to WND, "has been an unprecedented boom in popularity for GMC TV, now the fastest-growing network in all of ad-supported cable television."