MSNBC Declines Among Adults 25-54
Bill Gorman at By the Numbers writes:
Reading the recent media on cable news ratings (like here, here, and here), you’d think that CNN was the only news network down on a year to year basis, but MSNBC is doing its share of declining as well.
From the first quarter of 2009 (12/29/08-03/29/09) to the first quarter of 2010 (12/28/09 – 3/28/10) i, they’ve seen notable drops across the board in the adults 25-54 demographic targeted by news advertisers.
For example,
* "The Rachel Maddow Show" is down 38%,
* "Countdown With Keith Olbermann" is down 43%," and
* "Hardball with Chris Matthews" is down 46%.
What does this mean? It means the formerly mainstream press is increasing formerly mainstream in two respects, both of which demonstrate a rejection by an increasingly aware American public.
In the first respect, the formerly mainstream media no longer accepts the worldview of the enduring and defining mainstream of America -- that is, that we are a constitutional republic founded upon a worldview where the Creator (and not the state -- or the media) is the center of gravity for human freedom.
In this regard, to the degree that the formerly mainstream press rejects the definitional center of who we are as Americans, to that degree MSNBC and the other networks are extremist in nature, more concerned with political passions promoting private agendas than with accurate, fair, and balanced reporting.
In the second respect of "mainstream" -- that is, the "mainstream" of the moment, or the sociological mainstream -- CNN, MSNBC, and Co. are losing tremendous chunks of audience share and hence are increasingly extremist vis-a-vis our present moment in history.
That so many are responding in a healthy negative fashion to the extremism of the formerly mainsteam media is excellent to see.
For it suggests that more and more Americans are recognizing these collaborationist organs of propaganda for what they are, and as result, Americans are turning elsewhere for legitimate sources of information that can be trusted, verified, and corrected when necessary -- and all without being called racists, evil-doers, and various unfortunate aspersions more suitable to homosexual bathhouses than to a people of intelligence, creativity, and human dignity.
Not only must Obama and the Democrats be repealed and replaced by constitutional government according to Declarational norms, but the same goes for Obamacare and the Obama-impassioned media. A healthy body and cultural politic will replace these usurpers, not just politically but also philosophically, so that our nation might once again move forward on the basis of the rules for freedom and not suffer continual oppression under the hammer of those regressive rules for reactionary radicals.
With Declaration freedom under God on the move -- despite the mighty efforts of the formerly mainstream media -- there's no telling who aged 25-54 might show up at the next Tea Party. One thing seems sure: People watching MSNBC will be the last to know.
