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Monday, May 22, 2017

Survey: Target's Customer Satisfaction Plunging

By Rick Pearcey • May 22, 2017, 10:06 AM

Warner Todd Huston reports at Breitbart:

A new survey finds that customer satisfaction has plunged as retail giant Target continues to struggle to recover from its now one-year-old financial slide.

Target has gone four full quarters slipping in a variety of metrics from profits, stock prices, and even perception of its brand name. But a new survey by investment bank Cowen has also found that customer satisfaction has also tumbled.

The survey of 2,500 Target customers shows declines across the board, including customer service, merchandise selection, and overall quality. According to the survey, Target's satisfaction level has fallen 383 points to 66.7 percent, MSN Money reported.

"As MSN ruefully noted, 'It appears unhappy Target shoppers could be taking their business elsewhere'," Breitbart reports.

Meanwhile, Target has been shuttering "high-priority projects" amid a continuing downturn in the corporation's financial well-being.

"The company’s stock price hit $64.77 at market close on Feb. 8," Breitbart states, which "was down from $83 when the boycott began
. . . when the company made its transgender policy on April 19 of last year."

According to Breitbart, Target closed "May 19 at just under $56 . . . a far cry from its high of $84.14 seen last year."

Lesson: People would rather shop at stores where, among other things, a) women and children are less likely to be endangered in bathrooms and dressing rooms, and b) where mainstream commerce and not extremist social policy is the order of the day.

Read more.