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Friday, February 2, 2018

Poll: 16% of NFL Fans Say They Will Not Watch the Super Bowl

By Rick Pearcey • February 2, 2018, 11:11 AM

Dylan Gwinn writes at Breitbart:

The predicted 16% percent drop among NFL viewers for Super Bowl Sunday is more severe than the 10% hit the league's ratings took in the regular season. Couple that with the 46% of respondents who said they disapproved of the anthem protests, and it's highly likely the anthem protest movement played a large role in souring interest in the Super Bowl.

Though, as Daniel Roberts of Yahoo! points out, the Super Bowl is still a cultural event, not merely a sporting event. Meaning the game has traditionally relied on its ability to draw non-traditional football fans to the television screens. So the question becomes, will there be enough non-traditional viewers to offset the drop in traditional NFL fans?

We will soon find out.

Read the whole article.